Social Media Designs
Merch Design
Store Exterior Design
Open/Closed Signs
Business Cards + Pins
Social Media Designs
Merch Design
Store Exterior Design
Open/Closed Signs
Business Cards + Pins
2023-24
brand identity
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Digital Photography
︎︎︎ the salon’s Facebook Page
digital illustration
logo design
merch design
social media visuals
store exterior sign design
photography
︎︎︎For this project I was hired to create the brand identity of the newly opened grooming salon ‘Gradski Lybimci’ (Urban Pets).
︎︎︎The main goal was the brand design and colours to feel fresh, friendly and inviting to users from various backgrounds and ages.
︎︎︎The dominating purple color was inspired by the color of Veliko Tarnovo - the city the salon is situated in.
︎︎︎During the discussions with the clients, together we brainstormed the salon’s target audience and goals.